Deep-dish Identity for Emmett’s Pizzeria
Emmett Burke is a local heartthrob who lives near our office. Apart from having a toothpaste smile and perfect tan, he also makes the best deep-dish pizza outside of Chicago, with a real hometown feel. So it made sense that the custom identity we created for him should be based on wood carvings he made himself for the restaurant. We had the most fun branding his establishment (truth be told: so we could flirt with him more).