AREA for CFDA/Vogue Fashion Fund

Vying for a coveted mentorship and $400K prize from the CFDA/Vogue Fashion Fund, independent designers Beckett Fogg and Piotrek Panszczyk’s Area brand needed a knockout application. We created a custom-embossed, foil-stamped, slipcased lookbook to bring their brand to life through inspiration, sketches, and a deep dive into their process and designs. (Spoiler alert: they made the cut and are finalists for the 2016 prize.)

Hey babe. More work down below.
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