Rasāsvāda

Born in New York, Rasāsvāda use time-honored techniques from herbalism, tea traditions and the culinary arts to craft their zero-proof products. Chandelier was approached to bring the brand to life, making their sumptuous ingredients the focal point.

Rasāsvāda exists to help people find courage, clarity, and connection in an elevated present moment. After years in development, supported by farming relationships around the world, Rasāsvāda was ready to launch their first product - a wellness beverage made entirely of restorative whole plants and informed by time-honored techniques from herbalism, tea traditions, and the culinary arts.

Chandelier was approached to translate the intentions of the brand and deliver an aesthetic and sensorial visual identity for their groundbreaking Spirit Restoratives. From naming and logo - ‘rasāsvāda’ in Indian philosophy means ‘aesthetic consciousness’ - to packaging and cocktails, together we achieved an elevated alchemy sure to restore any spirit.

With complex, uncompromising flavor profiles developed to restore your spirit and engage your senses, it was crucial to communicate a sense of passion in every shot. So who better than photographer Dan Forbes to help us capture the Rasāsvāda world? The result: a cornucopia of natural textures and rich depth.

Hey babe. More work down below.
Get on the List
We're trying to make the world more fun and fair. Are you in?
© 2020 CHANDELIER CREATIVE AND CULTURE™ — All rights reserved
Instagram